Logo and brand identity

Each brand has its own personality and characteristics that can create a special foothold in the market. Red Onion’s mission is to arouse that, conveying them most effectively to the brand’s target audience. In particular, brand identity is the leading factor in this process.

What is Brand Identity?

A brand identity is a combination of factors that help the public distinguish you from another brand. These are all factors that people can see and can relate to a brand of a business, individual, organization, etc.The brand identity system is a combination of weak factors. This is to create tangible and flexible tangible assets of a brand, which is actively built, managed and wanted to be conveyed to the public by a clear strategy.

In particular, logo is the most basic identification element, the most important and easiest symbol for the public to distinguish between brands.

What does a brand identity system include?

A complete identity system will include core elements such as the logo, brand colors, typical typefaces and standard format templates of the brand. After development is complete, the identity from these basic elements will be applied to the rest of the product identification systems called extensibility. Including office document system, sign system, uniform, product packaging, document printing system, business gifts, brand space, …

Why businesses need a logo and brand identity?

Brand identity is an important element in the development strategy of modern and professional businesses.

– Differentiation

– Easy to remember and increase awareness

– Connect – convey the brand’s message easily understand, effective

Why Red Onion

– Sharp

– Reliable

– Durable

– Pioneering